Case Study | 632% ROI Healthcare Provider

Cost-per-Lead dropped 56%

+137% of Appointments

+41% of Conversions

Learn how we helped this Healthcare Provider get a 632% ROI within a week without changing the ad spend.

No matter how much was invested in Google and Facebook Ads, the Landing Pages were a bottleneck preventing the development of a successful campaign. 

Our specialists managed to find and fix this issue while optimizing the whole strategy, making PPC and Social Media Marketing more efficient.

The Gameplan

Step #1

New website with a more intuitive UX/UI to increase the number of generated appointments

Step #2

Because their primary purpose was specific, we recommended geo-targeting as the best strategy, based on budget and distance.


Focused geo-targeting allowed us to increase inbound calls and decrease cost-per-click without changing their budget on Google Ads, followed by Remarketing on Social Media.

The Results

More qualified leads

The new ad strategy successfully increased the number and quality of leads.

More appointments

The higher quality leads generated a spike in appointment scheduling.

"In addition to the increase in consultations, we have tripled the number of laboratory tests and increased imaging tests by 40%. We can not be happier with the work done by Juliana and Guilherme. We are grateful to everyone on the One Two Social team for making this project a success."
Tiago R.
DIrector of Operations & Co-Founder

Let’s build something great together.

We’re proud to say that our efforts, along with the great doctors, have efficiently connected patients with the specialized care they so desperately needed.

Apply today for a free Audit and let us discover new opportunities for your business.